Ashley Hall is pleased to announce it has received a 2024 Silver InspirED School Marketers™ Brilliance Award for its 2024 Loyalty Fund video, “This is Where it All Begins.” This award is part of the only international competition that honors excellence in marketing and communications for private and independent schools.

The entries were evaluated by a volunteer panel of 72 marketing experts from across the globe, all professionals in private schools or businesses focusing on private school marketing. They were assessed on originality, persuasiveness, copy/script/dialog, visual elements, execution, and overall appeal.

The Loyalty Fund is Ashley Hall’s annual giving program. The program’s marketing campaign traditionally features a video showcasing unique storytelling and visuals explaining why financially supporting the School is essential. Of this year’s video, one judge noted, “I watched this video a couple of times, and each time, CHILLS! Its simple and brief message powerfully and clearly answers the question “Why Give?” with emotionally evocative music, videography, and language. It’s one of the best annual giving videos I’ve seen.”

To view the 2024 InspirED Brilliance Awards winners, click here.

InspirED School Marketers is a community that offers “brilliant ideas and brain food” for private school administrators globally.